For businesses both big and small, social media is essential to maintaining a digital presence and growing your business. Popular across the board, from millennials to gen xers and baby boomers, the right approach to social media provides an easy way to bridge the age gap and connect with just about…

UX is far more than UI. UI is purely the user interface. Yes, a good interface is necessary for a company’s website to function, but an interface alone is not enough. UX, or user experience, design brings far more to the table than just the interface. By focusing on UX…

Presentation is everything on an ecommerce site. If consumers feel overwhelmed with products, over-the-top marketing-speak, or difficult-to-navigate buttons, they can easily head to Amazon or another competitor and find what they need. Because globalization complicates ecommerce, all businesses need to focus on providing the best possible ecommerce experience. Businesses need…

How To Create A Website Marketing Strategy Today’s consumer employs new media when researching a brand or making purchases. Forget the yellow pages, these tech-savvy troopers calmly brave the quagmire of information, malware, Kim K. selfies, and click-bait we lovingly refer to as the internet. So how can you ensure…